Knowledge Base

Schema.org Implementation for AI Discovery

Best practices for adding Schema.org structured data to enable AI understanding of your website.

Required Entity Types

  • Organization — Your business or project identity
  • WebSite — Site-level metadata and search action
  • WebPage — Individual page context

Recommended Entity Types

  • Service — Your offerings and capabilities
  • Dataset — Structured data resources
  • SoftwareApplication — Tools and platforms
  • Brand — Brand identity

Implementation

Use JSON-LD in <script type="application/ld+json"> tags in the <head> section.

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Digital Karma Web",
  "url": "https://www.digitalkarmaweb.com",
  "description": "Open standard for AI-ready websites"
}

Entity files can also be stored as standalone .jsonld files at /entities/organization.jsonld for direct AI agent consumption.

Constellation Audit

Check a live site against what you just read

Use the constellation audit to compare a public implementation against the current Digital Karma rules and export a starter upgrade package.

Public URLs only. Instant results. Exportable upgrade package.

Audit a Site Back to Standards
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